Thursday, July 10, 2014

Summertime. And Home Selling is Easy.

REAL ESTATE TOPICS


summer2When is the perfect time to sell your house?  How about this summer?  Families with children tend to shop for a home during the summer months, when there is no conflict of missing school or other obligations during a move.  And, singles and couples may be home dreaming during their time of vacation and relaxation.
Follow these tips to get your home ready for the HOT summer market!
1. Make outdoor areas fun and inviting.
The lively and carefree vibes of summer leave many buyers looking for a refreshing home with areas to enjoy the season. Keep your backyards and patios clean and festive. Add in pops of color with fresh flowers, unique décor or hanging lights. No matter the style of your current patio, there is always something that can be added to give a punch of personality.  
2. It’s the heat – and the humidity.
If you live in a humid city or area, the summer heat may make your home sticky and warm – not what buyers want. Try a dehumidifier. Place in a lower set room or any room you think may need the extra water absorption. Check with a local flood service or plumbing company for rental options to avoid spending extra cash on a short-use purchase.
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3. Lighten up!
Take down heavy drapes and curtains to let in the natural sunlight. This will prevent that drab and dreary feeling from sneaking in and makes rooms look bigger. Adding in plant life or flowers will also brighten the space and add a sweet aroma!
4. A lush lawn and bright flowers will bring more buyers.
The sharp and colorful contrast of your green lawn with bright colored flowers will make buyers want to see more and an unkempt lawn signals an unkept house – and will reduce the number of buyers who want to see inside.  Make time to water and mow your grass, but not too close.  Keeping the grass a little higher makes it look lush and helps it grow to fill in patches.  You may have to mow a little more often, but the curb appeal will pay off in the long run.  Add bedding plants or planters with bright flowers.  Look for varieties that will bloom longer and last during the hot summer months.
5. Bug out!
Don’t let an uninvited visitor ruin a buyer’s first impression.  Keep them out by by fixing any window screens with holes and take a look at the rubber stops in your doorway and replace any ill-fitting stops that may have been caused from weather or warping.  If you have pets, make sure they don’t bring fleas in from outdoors.
6. A picture is worth a thousand words.
Simply put, good photos will drive demand.   Make sure to use summer photos, not the images from last fall.  Old photos indicate to buyers that your home has been on the market for too long – and that something must be wrong.  Also, take photos with all the lights on and the curtains open to let in as much light as possible.  Remove clutter so that surfaces are open and clean to make spaces look bigger and brighter.
7. Don’t wait for buyers to find you.  Find them!
Summer is typically a much more social time of year than the cold winter months and people tend to venture out and about more often.  To start, let the neighborhood know about your home, and ask them to share with anyone they know who might be interested.
Secondly, look for the popular summer activities in your town.  A riverwalk?  Outdoor shopping venue?  Al fresco dining?   Ask your agent to advertise your home in places where potential buyers eat, work, shop and play.  Local real estate magazines like The Real Estate Book are distributed free around high traffic venues – and help get the word out about your home – driving them to your home, instead of waiting for them to drive by or stumble upon your home in an online search.

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